Wednesday, December 17, 2008

A living tradition

DASTKAR, THE Society for Crafts and Craftspeople, is committed to helping the craftsperson, the craft product and the consumer.
Set up in 1981 by six women, the organisation deals with the problems of traditional artisans in contemporary India. Dastkar's goals are to make crafts groups self-reliant, in control of their own lives and independent of organisations.
Dastkar is now working in 12 States with 75 crafts groups, half of whom receive the whole gamut of Dastkar services and the rest benefit from marketing activities. The society intervenes to provide ideas and stimuli for creativity and innovation in the craftsmen themselves, to help develop a range of products that incorporate different traditional skill levels and to harmoniously integrate the colours and motifs of the region in products with a contemporary appeal.
SEWA Lucknow, Ranthambore Artisans' Project and SEWA Banaskantha are all symbols of successful empowerment. Such success stories could be replicated by other millions of artisans who exist in the hope of fulfilling their dreams. Dastkar exists to serve them.
The Dastkari Bazaar comes to Hyderabad after six years combining the colours, skills and motifs of 52 of its traditional craft groups all adapted to suit contemporary lifestyles and tastes. The bazaar will be held at the Institution of Engineers, Visvesvaraya Bhavan, Khairatabad from March 11 to 15.
There are tussar weaves and godna paintings from Bihar, lambani tribal embroidered and kasuti soft furnishings and gift items, vegetable dyed bags from Karnataka and bright bandini pomchas with a shimmer of gold and silver from Rajasthan. Also dhokra castings, vegetable dyed, mirror-worked garments, leather accessories, beaded and tribal jewellery and wooden toys and pottery find a place.

A novel dimension

GRAPHICS, THOUGH a very advanced form of art in the West and even in the Indian advertising world, is still in its infancy in Kerala. Even with all the advances the State has made in the field of Information Technology (IT), it has a long way to go to in appreciating graphic designing as an art form.
Using software such as Photoshop and equipment such as photo scanner, G. Mini has attempted to impart a visual dimension to some of the greatest plays in history. Her exhibition of graphic posters and installations, `Play Light', is an attempt to give a completely different dimension to the commercial activity of designing posters for theatre and cinema.
The exhibition, which was on at Suryakanthi Art Gallery, was an attempt at visual interpretation of some plays that the artist has directed along with her husband. Anything that forms part of our daily life - a remote control, her son's wooden toys, an old memento, an ice-cream cup - finds a meaning that is intricately connected with the graphical representation of theatre in Mini's works.
"Everything is interconnected and forms a part of life," says Mini. A poster for Romeo and Juliet has a Fair and Lovely skin cream tube included in the frame. Could anything be more telling? The poster depicts King Lear depicts the various stages of his life and even the colours of his life. The whiteness of his beard frames the poster. This writer, absorbed as he was in a poster of Othello, the `Moor of Venice', does a sacrilegious act by knocking over an installation and causing the artist to exclaim "Desdemona dies!" Another attractive poster was `The Mask' and Mini's favourite among these are `In-Out', `The Room' and Bertolt Brechts' `The Good Woman of Schetswan'. `In-Out' was an improvisation of Jean-Paul Sartre's `The Room'. For Mini, even Octavio Paz's poem, `Sunstone', needed to be visually depicted and it came out as an appealing work.
"Here, in Kerala, nobody considers theatre as a professional art. As a consequence, designing posters for a play does not count as important," says Mini, a postgraduate in Theatre Art Design and Direction from the National School of Drama, New Delhi. "In Delhi, designing and making props is part of a professional set up and poster design is a key component while staging a play."

A family affair

THE ONGOING exhibition at Sumukha Art Gallery is unusual, mingling the works of a father-and-son duo. "The present series has an environment from the past," writes senior artist Amitabh Sengupta about his works, "... an undeniable influence of what I saw in the rock-cut shelters, temples, and all those metaphors of heritage lying alone and left to decay... These paintings are not the records of the past as from the historical meaning."
It is not too difficult to relate to Amitabh's words, as one views his canvases filled with old structures having crumbling walls, disintegrating roofs, carved pillars, imposing passages, and doorways and so on. The images exude a nostalgic feel even as the artist tries to provide some visual annotations and interpretations. Sentries of Time, for instance, sights a couple of stony sentinels in the vicinity of carved pillars, doors, and balconies. The stillness of the mood is interrupted by a patch of flame in the bottom half of the painting. Amitabh employs similar technique (ploy?) in several of his other canvases and tries to create "an empirical frame to view the abstract zone."
Unfortunately, the gambit does not pay off always; instead a sense of veiled monotony and predictability seeps in. Still, one cannot deny the mature attempts in some works such as Absurd Zone of History II, where the surrealistic intrusions are able to enhance the overall feel in the tight and intriguingly developed compositions.
Joydip, who is still in his early 30s, completed his BFA in Shantiniketan and MFA at the College of Art, New Delhi, as well as the Duncan of Jordanstone College of Art and Design, UK. Joydip employs a variety of situations, subjects, and objects in his works — like a silent brush, wrinkled polywraps, vacant chairs, high tension wires, and crumpled automobiles alongside mythical figures, bathing ladies, and exercising men. As a result, his paintings exude a throbbing energy and confidence to snoop into different levels of reality, even as his efforts remain focused on creatively combining elements of fact, fiction, and fantasy.
Joydip deliberately divides his painting into different parts and creates rhythms and patterns, which take several forms, as in the rugged bust of a uniformed officer, behind whom is positioned a wooden horse. In another painting, an intriguing figure grabs the viewer's attention even as the street scene showing a row of cobbler shops slowly comes to light. In Silent Storm, the left side shows a group of burkha-clad women while on the other side stands a frontal image of a violent and ready-to-attack mercenary. In Infra Red, there are three parts, with the central one profiling an unsmiling woman on whose hand is perched a parrot. On either side are aggressive army pictures, the triptych combines to make a telling visual statement. Sleep is an even better effort, where a realistically delineated slumbering man on top of a wooden plank seems somewhat dwarfed by the rag-tag, torn posters and paper, swamping the bottom of the frame.

Designs on films

LIFE HAS been a full circle for Manish Malhotra - prêt wear, trousseau, designer jewellery and costume designing. He has even styled a restaurant, and now the fashion guru is geared up to host the Manish Malhotra Show on haute couture. But that's not all. After 14 years, over 500 films, including international flicks such as Meera Nair's Vanity Fair, and innumerable awards later, he is now set to do his own thing. "I am directing a musical with lots of dance sequences. It's a multi-starrer," he says about his untitled film that is scheduled to hit the silver screen in December.
As the recipient of the first Filmfare Award for best costume for the flick, Manish Malhotra re-wrote the ensemble script for silver screen. He did away with white shoes, multi-coloured shirts and the rest of the jazz that ruled the screens in 1980s and 90s, only to present his hero in a new cool dude avatar. Today the youth can emulate their icons with much ease, a SRK in Main Hoon Na or Saif Ali Khan from Hum Tum. If he was elementary in toning down the flamboyance for the leading man, he walked that thin line between sensuality and art for the heroines. His much talked about makeover for Karisma Kapoor in Raja Hindustani, chiffon magic for Madhuri Dixit in Dil to Pagal Hai and the current wardrobe for Rani Mukherjee in Hum Tum, again, all have found takers beyond the reel world.
"Masses always copied the filmy look. Now I have classes looking at movies as a barometer for clothes," he explains. "I make clothes according to the character.
How does he go about it? "I make clothes according to the character. In Yuva, the middle class small town youth couldn't wear designer clothes as we had for K3G," he explains.
Off screen, Manish is equally sought after for his to-die-for structured silhouettes. Some of his clients include Preity Zinta, Kareena Kapoor, Rani Mukherjee, Sharon Stone, Van Damme and Michael Jackson. His much talked about international line Pickadeep embroidered jeans collection was modelled by none other than supermodel model Naomi Campbell. "I think Indian fashion industry is in progression. Indian culture and heritage are hot internationally. Ganesha is a rage in fashion circles all over the world," he says.
As for his new prêt line for men, Maya, that he unveiled recently, "the collection is inspired by Hawaiian prints and holiday motifs. Leather jackets can be hot. So here are dressy jackets in cotton, and shirts. I have used turquoise, shells and corals for ornamentation. The shirts are structured while the pants in linen and cotton feature drawstrings - its basically fun clothing. Its high time men began dressing in funky turquoise and pink," he says.

A house of fashion

WITH THEIR teaser ad campaign hitting the bull's eye, the pre-launch event of the five-storeyed Kalyan Jewellers & Kalyan Sarees was a sell-out. Throw together a VJ, a karoke singer, students of a dance school and models from Chennai and Bangalore, and you can be assured of a teeming crowd. That's what happened at the Ramakrishna Kalyana Mandapam, the venue for the event.
Organised by Disoni Event Management Troop, the event saw people weaving into the hall well into the evening.
The fashion show showcased sarees, designer clothes and party wear. For the Benares collection, the models sported bright-hued sarees with heavy embroidery and ethnic jewellery, while the evening wear round saw them sashaying down the ramp wearing diamonds.
Miss South India 2004 Shraveya from Chennai, Christy, Nitya, Sweta Singh, Neeta, Sheetal, Sangeeta Shetty and Kripalini took part in the show.
Dancers of the John Britto Dance School, Chennai, won applause every time they executed their well-rehearsed steps. The settings were great, so were the well put-together costumes. Sai Manju, a karoke singer from Banglore, was another crowd stealer with her mellifluous voice. Avinash, a singer and VJ, was the emcee for the evening

Food from the Land of the Free

THESE ARE people who deep-fry slabs of chocolate. They coat Mars bars in batter and dunk them in boiling oil, so they can eat them — hot and gooey — off a stick. They make piles of pancakes, layer them with chunks of melting butter and drape them in thick maple syrup. They like cookie dough so much, it's now a best selling ice cream, with hunks of unbaked dough between frozen vanilla.
Obviously, the Americans really enjoy their food. Which probably explains why American food has so much variety.
Forget the cheese laden pizzas and meaty burgers that masquerade as original Americana in most part of the world today: there's a lot more to the food of the Land of the Free.
Especially today, when cultures from all over the world — Chinese, Mexican, Greek, Italian, Thai, Japanese, etc. — are finding their way onto American dining tables.
Lot of research
So when Elango Rajendran, Executive Chef of the Radisson, decided to hold an American food festival at the Garden Café, the hotel's coffee shop, he said it took a lot of research, and the toughest part was narrowing down their choices so they could fit them all on one menu.
While the Radisson's collection does include the obligatory Pepperoni pan pizzas and half-pounder burgers, they have also included a healthy helping of traditional America in their `American Food Shindig.' Creole crab cake with mustard and Cherokee pepper soup feature in the `Starters' section, for instance.
Not that we ate anything that healthy!
"Calories, calories, calories," snorted Chef Elango, "Everything has calories. Just enjoy your food." He then proceeded to order potato skins, which were fried to a crisp and then loaded with crumbly cheddar cheese. And to accompany them, fried chicken wings, sticky with barbeque sauces and served with a thick cheesy dressing.
Traditional section
We skipped the pasta-pizza-burger route and headed to the more traditional section of their menu, which lists meat loaf with Creole sauce, casseroles and quiches.
But the good Chef had his own ideas. And they involved buttermilk battered half chicken and lots of French fries.
The chicken arrived hot, crisp and golden, along with a helping of mashed potatoes and one sprig of thyme to ensure we got our vegetable quota. They also dished up a Pascado abueletia, fish baked with lime and rosemary.
The food is simple, the flavours basic and the quantities are, of course, substantial. The smoothies, however, are a let down and waste of good stomach space — essential if you plan to complete the course with dessert: all American Peach cobbler, sweet, tart and crumbly

Ice cream dreams

In the far North of Italy, the people of Dolomite created gelato - ice cream - and in the far South, it was created by Sicilians. In Dolomite, gelato was prepared with cream, milk, sugar, eggs and natural flavours. It was considered a rich man's dessert and few could afford it.
Snow was stored in the basement during the winter, and when tourists travelled during summertime into the mountains of Dolomite, the sale of gelato was one of the major sources of income for the people. It is still recognised as one of the highest quality desserts by discriminating food lovers across the world.
Now in Delhi
It's no surprise that when our very own fashion designer Vijay Arora went to Italy he was also spellbound by the delectable gelato. But unlike others, he went a step ahead and decided to bring the rich man's dessert to Delhiites. At Gelato Vittorio, Arora's Italian ice cream parlour, which recently opened in the Capital, you can try a range of sorbet, slush, yogurt, milkshakes and sundaes in different flavours and a sugar-free range of desserts and drinks for the health conscious.
Though gelato is made from the same ingredients as ice cream, there are certain guidelines to follow. While ordinary ice cream has 18 per cent butter fat, gelato is said to contain 4-8 per cent fat, and fruit flavours are water-based, containing less than 1 per cent fat. Also, it is produced daily to ensure the product is always fresh, unlike ice cream, which is manufactured and stored for long periods.
At Gelato Vittorio, aficionados have a wide range of 36 flavours, including orange chocolate, rich Belgian chocolate, vanilla chocolate to choose from. While the parlour in M Block market, Greater Kailash I, has a seating capacity of 40, home delivery is also available

Home sweet home

THE NEW Year brings another reason to infuse beauty all around you and rejoice in the joy of the season. One of the few stores that help you adorn your homes to suit the festive season is Seasons Furnishings at Lajpat Nagar on Ring Road. Established in 1975, Seasons has on offer an array of designer products to spruce up your ambience.
The store offers a wide collection of furnishing and lifestyle products. Some of the most beautiful objects on offer are the dextrously created candles that come in soothing colours. There is also a rich assortment of designer picture frames and hundreds of other gift items. Besides these, there are masks created in scrap culture and wall plaques with embedded brass to enliven your walls. The candles are priced between Rs.225 and 1500 and the photo frames cost between Rs.150 and 1200.
The highlight of the lifestyle products are the cushion covers in felt and silk with embellishments of Swarovski. The range also includes bath and beauty products for the winters and designer quilts in about twenty-five colours. The products can be customised to the client's needs.
"All the products come in contemporary designs as well as traditional Indian designs, says Ruchi Sharma, Chief Designer for Seasons Furnishings, adding, "the products are priced to suit budgets of people from the middle-class upwards." With its 30 years legacy, Seasons continues to give you the best opportunity to bathe your home in pure aesthetic beauty

Kitchen kinds

DESIGNER CLOTHES are now a habit. Designer bathrooms no longer surprise. But it is often seen that no matter how fancy an apartment may be, the kitchen is a neglected, rather cramped corner of the dwelling, leading women to regret leaving the design of their residence to male architects. But now designer kitchens are here too, and they can be fitted into your life as fast as you whip out the moolah. Lispo India Private Limited, one of the leading sellers of modular kitchens in India, offers a range of readymade kitchens to add panache to the living space.
Sandeep Anand, Director, Lispo India, says, "I started the furniture production centre in 1996. it was soon converted into a high-tech design and manufacturing facility for modular kitchens. This was an old concept and very popular in Western countries, but we started it in India for the first time. Earlier people had some suspicion about our quality but now we have a large number of clients. The manufacturing plant of the company is located at Manesar, Gurgaon."
The kitchens are said to be made to suit India's weather and working conditions. A feature of the Lispo kitchens is the exhaust hoods or chimneys specially designed to provide complete ventilation inside the kitchen. Attractive colours, functional utility of design, termite-resistant wood like cherry, chestnut and Asian oak used for the racks and other furniture are other features.
With showrooms in Delhi and across the country, customers can see the different models. Once designed, it takes 15 days to complete the kitchen, assures the director. Prices range from Rs. One to three lakhs, and repairs are looked into in case of complaints, he promises

Wonders of OLD WORLD

A WALK down the culs de sacs of the Big Bazaar Street in Tiruchi is aboundingly fascinating. As one trots on the familiar lanes, too many things seek your attention. And rarely does one miss spotting the fascinating things -- a solitary almirah, a pair of old but sturdy green pillars lying in front of a small shack, or several other curios. Thats Kallar Street, which brings to mind a vivid frame of age old antiques. These age-old treasured items sell not merely because of the value attached by the very nature of their antiquity, but also because of the excellent craftsmanship, much of which still remains unparallaled.
Tiruchi has a vibrant antiques market, though the customers are not usually from within the city itself. Nor does the business take place through the usual marketing gimmicks like catchy advertisements and hoardings. It is the word of mouth that brings business to the antique sellers. Articles are rated depending on the make and their use.
But there are some exquisite items such s the furniture made of rosewood, Burma teak and mahogany that never lose their charm for the customers. The prices are arbitrary, leaving much scope for bargaining as they are fixed by the customers or the dealers themselves.
V.M. Velayudhan of Ponnagar, who has been in the business for over 15 years, caters to an exclusive section of antique collectors in the city. On most occasions, he makes furniture based on designs he sees in articles of modern times. But once in a while, he picks up exquisite antiques from auctions or scrap dealers, for which there are many takers. Cots, swings of all shapes and sizes, furniture including carved doors and windows, cupboards, tables and chairs with art work on them, carved wooden pieces, paintings, old teapoys, especially those with their legs in the shape of elephants, the range of materials available to one is immense, says Mr.Velayudhan.
"However, the trade sustains itself on demand and supply basis. It is not difficult to hook a customer to an article once he gets enamoured by it and then allow the price to go up exorbitantly. I remember once seeing a small Radha-Krishna statue on a swing. It was priced at Rs. 500 at an auction, but was sold by an antique dealer for Rs. 15,000 later," he recounts. According to Ramachandran of Kallar street, an antique with good artwork on it is priceless. A value of an antique has nothing to do with the price decided for it by either the dealer or the customer. "An old piece of chair or table with excellent work on it not only sells for its wood, but also for its craftsmanship and artwork. In fact, the art is more valuable than the wood it is worked on. One can even tell how old an article is from the nature of the work on it," he shares. Mr. Ramachandran and M. Marudai of the street, who have been in business for three decades consciously do not tamper with any antique piece by polishing it, lest it gets spoilt. "There have been occasions when we have failed to sell stuff to people even though they came and asked for it. Not that they were unwilling to pay the cost but simply because they could neither understand nor appreciate the item's worth", they point out. Even minor repair works are done with greatest care and precision. "There are very few who really take care and effort to preserve antiques. Knowledge about art or heritage is very low among the people. Most buy it as a status symbol," feels Mr. Ramachandran.

Designer brides

"EVERYBODY HAS an attribute that is unique and I want my clothes to reflect it," states the pretty Namratha Hegde. Although her boutique is just a few months old it is already attracting attention. "The creative challenge lies in making people look good," says this multi-faceted young designer who has an MBA in marketing from Ohio University.
Namratha has modelled for well-known brands such as Calvin Klein, Mango and River Island among others in Dubai. Her store houses fabric for salwars, western wear and saris. "My fabric is imported and is exclusive. I love designing bridal wear for Indian and Western brides and of course the trousseaus," says this designer who enjoys dabbling in Indo-western wear immensely. A stunning bridal sari studded with Swarovski crystals especially meant for an Arab bride, an elegant evening gown for a cocktail do, casuals for teenagers are what she does. Versatility is clearly her forte.
She exports clothes — Indian, Western and Indo-Western clothes — for inter alia beauty pageants and fashion shows abroad, namely the U.S. and Middle East. "The Indian retail market is large and the timing is right," she says, when asked how she happened to decide on opening a store in the city. Namratha says youngsters in India are fashion conscious and follow global trends and her extensive travelling has brought in much experience and shaped her perception.
Expansion is on the cards for this designer-cum-model. She advocates a strong sense of self-belief that will help bring success, and "success is also contentment," declares this very spirited woman who has great admiration for Oprah Winfrey.
Fabrics for salwars are priced Rs. 1,000 upwards, casual tops Rs. 500 upwards, and saris Rs. 1,000 upwards. You can visit the store at Namratha Design Studio, 5, Lakshmi Complex, 10th Cross, 15th Main, RMV Extension, Sadashivnagar or call 56999392

Home bright home

BRIGHT BLUE and yellow sheets, colourful curtains, bright red towels, bold cushion and bolster cover designs, linen for the children's room. In a nutshell: the works.
Many stores
All this and more is what Spaces Home and Beyond promises when it opens a series of stores in Bangalore . An offspring of Welspun India Ltd., the brand will also offer a large range of kitchen, bath, and bed furnishings.
Anshuman Singh, CEO, Welspun India Ltd. says: "The next retail segment to really explode will be home textiles, and we are geared to drive this as a fashion avenue in India especially in major cities such as Bangalore. Also, Bangalore is a market where the three brands — Welspun Factory Outlet, Spaces Home & Beyond, Tommy Hilfiger Home (licensed from Tommy Hilfiger, U.S.A.) can cater to all the consumer segments."
Global brands
This store will showcase the latest in global home textiles fashion, including a complete collection in bed and bath linen and accessories, kitchen linen, living and dining room décor, kids room linen and accessories. "This store will cater to middle class and upper middle class consumers," adds Anshuman.
Welspun manufactures textile for stores and brands Walmart, K-mart, JC Penny, Target, Tommy Hilfiger, Nautica, Polo Ralph Lauren, DKNY, and Calvin Klein.

Fun train "Mumbai Express"

HE BREAKS the rules of conventional cinema but this time he has bent the rule book of the censors too. Yes. Kamal Haasan created a history by becoming the first film producer in the country to get his film censored in digital format. But he has to make a sacrifice too in the process. For the first time he had to forego a full (item) song to the censor cut to avoid an `A' certificate to his `family entertainer,' Mumbai X press, made in Hindi and Tamil with a Telugu dubbed version having a simultaneous release on April 14.
The perfect synergy between director Singeetham Srinivasa Rao and Kamal Haasan that grew over the years right from Kamal's debut production, Rajaparvai (Amavasya Chandrudu in Telugu) and later with Pushpak and Appu Raja is evident one more time in their latest `laugh riot' . "Kamal's screenplay bubbles with zest," opines Singeetham. He says never in his career had he ever seen a screenplay that balances complexity so seamlessly with the appeal to the common man, as Mumbai X press does. "He wanted it to have a different texture. We don't have realistic comedies. Whereas in European films, one can find realistic comedy with the characters behaving normally, yet producing humour. It is again a sort of an experiment and as I said, we gave a comedy with a different texture,"says the director.
Kamal Haasan's preparedness to forgo the song `that tells the story too' (regarding greed for money etc.) is not without reason. The story is based on a young boy (played by the ten year old Hardik) and the movie as such has been conceptualised keeping children and young viewers in mind. "Besides comic spills, there are daring thrills too for that edge of the seat entertainment," says the icon who has done some amazing stunts without a double. "For the first time in Indian cinema, the hero walks to the tip of a boom of a tower crane perched on the 36th floor of a high rise building," adds the hero. And there are dangerous bike rides in the `death well' as well as the ride on the rooftops of Dharavi slums (all composed by Vikram Dharma).
Talking about his heroine, Manisha Koirala, Kamal says that this is the third film they are featuring together and she is his `hat trick heroine." Hardik is starting his career just like him, as a child star. "Ramesh Aravind will be remembered for his role of Thambu Chetty."
On the technical front he says that his cinematographer Siddharth will be the trail blazer in the realm of digital film making in the country. Debut art director Nitin Wable recreated the slum set near the airport in Mumbai to shoot the movement of the jumbo jets that appear part of the cast. Kamal Haasan's favourite composer Ilayaraja composed music for both the versions. "The introductory song that showcases the romance between the hero and the heroine was composed and conducted by the maestro with a Hungarian Orchestra in Budapest." He adds that one more highlight is the `Vandemataram' song shot on children with the hero in the background. "For the Telugu version Vennelakanti wrote the dialogue and the lyrics making it look so authentic and original."
The publicity comes with a disclaimer from the charismatic actor-producer: "The producers do not warrant or assume any responsibility for injuries sustained by persons sitting on the edge of the seat during tense sequences and/or by inadvertently falling off the seats while laughing." That explains the theme behind the "train that will transport you to a world of fun, laughter, thrills and spills

Latest shopping landmark

It's the latest shopping landmark on Nungambakkam High Road. It's the Louis Philippe flagship store, which offers a different shopping experience — both in terms of ambience and product range.
To establish the brand's "complete wardrobe" identity, the uncluttered store stocks an impressive collection of formal shirts and trousers, high-end suits, contra-formals and tees, besides accessories like belts, socks, cufflinks and ties.
The store, envisioned like a "gallery", boasts a systematic display in terms of pricing and colours.
The latest collection of Louis Philippe - The Upper Crest's "Spirit of Italy Spring/ Summer '05, naturally hogs the spotlight as it celebrates the colours of the season. So there are shirts in bright pink, turquoise, green, yellow and even orange. Whoever said men's dressing is about drab blues and basic blacks, think again. The wrinkle-free trousers priced at Rs. 1,699, come in different colour yarns, woven into different textures.
The crinkle of cotton and the comfort of linen come together in the line of cotton-linen tee shirts (Rs. 1,199).
The other attractions include a luxury line of shirts (Rs. 4,000), Z-shirt (cotton-knit blend), cotton silk T-shirts and Polo tees.
If you are shopping for suits, then the range spans high-end ones from its Gods and Kings line and pure linen to those with innovative touches like the Indian-style round neck and corduroy creations.
The suits section has a bunch of mannequins donning the creations and striking various poses to help one choose.

Car shopping

How would like to have an authentic 1957 Chevrolet or buy a Maruti 800 at knockdown rates? The used car revolution has now reached Mangalore and you can have the car you always only dreamed of.
You don't have to worry about the history of the car, its condition or after sales service; everything is taken care of by the used car dealers. One such outlet is Automart India, a joint venture by the Mahindra Group, HDFC and Sah and Sanghi. Here you can buy and sell any type of car MAVs, SUVs, vans, jeeps, hatchbacks, coupes, sedans and even an odd out-of-market car that might interest a discerning buyer.
"The used car market has to wake up. It is not about washing one's hands of the deal after it's over. When you sell a used car, a new relationship starts — a relationship of trust and confidence. Fortunately that appears to be happening fast as customers in the used car segment are more organised in their choice of vehicles," says R.C. Rodriguez, the Mangalore Franchisee of Automart India. "We refurbish the vehicles after procuring them. This ensures trouble-free performance," he adds.
Getting into this showroom is like entering any other new car showroom. You have the same ambience, service, treatment and finance options. Even the delivery of the vehicle is similar to that of a new car.
Used car buyers are very choosy and rightly so, as they value their money to the last rupee and go only by the condition of the vehicle. It is like dealing with high-end buyers. If you are lucky you can even get a high-end car at a bargain. And if you're selling your old car you can expect the dealer to get you a fair deal.
"I recently got a Mercedes C Class. The owner had to go abroad just months after buying it. He left the black beauty with us after signing the necessary documents. That is the kind of trust customers place in us to get a deal," says Rodriguez.
Transparency is another mantra in the used car market. Customers expect transparency says another used car dealer Rathnakar Shetty.
"Once we sell a car to any customer he should not come back with complaints or difficulties. We sell anything from a Maruti to Mercedes, but very rarely we get the customers who complain about the deal," he says.

Painting workshop

THE KASTHURI Sreenivasan Trust is organising its tenth annual painting workshop to promote art in Coimbatore. So far, more than 1,000 students have benefited from these workshops. This year, two artists from Kumbakonam will guide students in the art of painting using oil and watercolours and making clay models and paper crafts during the four-day workshop, on from January 13-16.
The workshop, conducted free of cost, is open for children from Class IX to XII and college students. A total of 120 participants will form part of the workshop and they will be awarded merit and participation certificates. The last date for registration for schools and colleges is January 10. Others can register their names on January 10 and 12 in person. For, details contact Kuppuraj, Manager, at 2574110.
PAINTING HAS emerged as the most important medium to make a strong art statement. While several new media are slowly making inroads into the painting scene, oil on canvas still remains popular for artists and art lovers . Here are a few sites that give detailed information on art. Know more about oil painting, read tips, techniques and how-to-dos to improve your skills.

Colours of life

HOWEVER MUCH the technology may aid the developments in diverse visual fields such as graphics, computer design, photography, videography or any other visual medium, the traditional use of canvas and paint will never fade or become unpopular with artists. If the medium and support have the validity within the supra technological arena, then the traditional figuration in art will never get marginalised but will continue to occupy centre stage at all times. In other words, it is a perennial stream that feeds the artistic mill.
Within this context viewing the works of two brother artists at the Vinyasa Art Gallery provides cheer in terms of theme as well colour. The works of Nitin Utge and Pravin Utge belong to the mainstream tradition of Indian art, modernised through the oil medium as well their contemporary sensibility. Nitin has shown in Chennai earlier and, in the present exhibition, has given the collective name "Happy Family" to his artistic oeuvre. He has transcended his earlier works both in theme and style. A few of his early works nevertheless are on display intentionally to show his transition to the present series, whereby he has done away with the shadows that partially concealed the face

Music cocktail

Indo-Canadian band Lehera is embarking on their second international tour. Lehera, the world music band based in Canada comprises Prashant Michael John of Canada on acoustic guitar, Bangalore’s Prakash Sontakke on Hindustani Hawaiian slide guit ar and Kartick Subramanya on Ghatam.The band will leave on July 5.
In their first tour in 2006 to British Columbia, the band played 18 concerts “just touching the interiors of Canada”, as Sontakke said. This time the band will participate in some of the leading jazz and world music festivals in Canada and perform in 50 concerts.
“No Indian musicians have performed in British Columbia. Indian music has tremendous impact on world music genre. Across the world musicians are keen to collaborate with Indian musicians and corporate Indian influences. People can relate to Indian music anywhere,” says Sontakke.
The band is also releasing their debut album, “Lehera”. and conducting lecture demonstrations. Describing their genre, Sontakke says, “Our music is very powerful. It is heavy western to which we add ghatam.We want to show that to have powerful sounds you don’t necessarily need drums.” The threesome bring their roots in North and South Indian classical music and Western musical forms to create world music. Vocals in English and Classical Indian styles intertwine with Hindustani slide guitar, violin and bamboo flutes and vocal harmonics and are driven by ghatam and world percussion sounds. “The world is becoming a global village. Everyone listens to everything. The boundaries are blurring,” says Sontakke

Phones

The buzz in the mobile phone market is ‘Made in China’. We all know that most of our Nokias, Samsungs, LGs, Sony Ericssons are all made in China but this one is about the Noklas and the Samkungs.
Having seen the Chinese phones and shunned them in all patriotism and a healthy dose of snobbery I head for Guardian Electronics, which appears to be just another mobile phone store on the outside. But what a world of discovery awaits inside. P. M. Rasheed, the proprietor, opens the door to the world of Chinese made phones
The Chinese phones are a happy marriage of imagination and technology. Imagine being able to use two SIM cards in the same phone without the hassle of carrying two handsets or for that matter a phone that works on both GSM and CDMA technology.
At the time of writing, it was too good to be true but now there are some brands marketing this kind of handset.
“For those who travel abroad these phones are a blessing. For a businessman who travels abroad it makes sense to have two SIM cards, one from India and the other local. Things are so much simpler than carting around two mobile phones or paying exorbitant amounts of money as bill for every necessary and unnecessary incoming call,” says Rasheed.
The workings of the twin SIM phones are rather simple, if you are on one line and you get a call on the other line, the caller would be simply put on call waiting till such time that you can take the call. There are several varieties of such phones.
And, if you thought listening to FM or surfing the Net were as far as you could go where mobile phones were concerned you are clearly outdated. You can watch television, live television on these beauties; in fact some of these have small tripods on which to rest these phones…for viewing comfort. If you clip on the cable connection, you won’t miss your favourite soap or cricket match. Use and dispensation of technology…the Chinese sure know how to do it.
All this technology at not more Rs. 6,200 at the most. The quality then? “There is strict quality control when it comes to these phones as well,” says Rasheed.
Warranty then? “There is no warranty!” as simple as that. “But look at it this way, if you were to buy a branded phone with the same facilities you would have to pay not less than Rs. 35,000. But if you want the same when it comes to phones of Chinese make, you can buy five of these,” says Rasheed

Blinging in style

Imitation jewellery is catching up fast with the young and old.
All that glitters is not gold… as clichéd as it may sound, it holds true in the case of the latest trends in fashion jewellery. Glittering, trendy and modern designs to suit the tastes of the contemporary woman, these accessories aptly com plement the chic look. Pendants, earrings, rings as well as complete matching sets carved out of silver, copper with rhodium plating, steel, beads, kundan and pearls are available in stores.
Simple designer lockets start at a price range of Rs.280; the heavier sets could go anywhere up to Rs.4000-6000. Affordably priced these pieces of jewellery are available at most of the cosmetic shops as well as jewellery malls. One such store, Daze, at Broadway has an exclusive collection of ‘Bridal sets’. Suitable for pre-wedding parties and other gatherings these bridal sets have work exquisite work on kundan and coloured stones. There is also an appealing use of pearls. These sets can be accessorised and matched with sarees to give a rich yet new look. Hassan T. T., owner of Daze says, “We have brought a varied and fashionable collection of imitation jewellery to the city and it is being accepted very well by the youngsters.”
Jewellery malls have also started selling imitation jewellery keeping in view their high demand. “Gold goes very well with traditional clothes, but with day to day and modern wear, I prefer imitation jewellery”, says Renu Abraham, a dentist. Most of these pieces are imported. Korea, Singapore, Italy and other European countries have brought in novelty in design and style. Brandz boutique at Bay Pride Mall also offers guarantee on their fashion jewellery

Glitter and shine

It is an upmarket lifestyle store that will have you spoilt for choice. Area from New Delhi which started as an export house, decided to venture into the national market with their range of lifestyle products. So from glassware to cushions, bathrobes to bedcovers, Area has a host of products in different themes and colours for the house.
The store is painted black — letting the colourful products stand out and do the talking. Spread over a wide surface area, the products are stacked in a way that you don’t feel closed in.
Colours range from fuchsia, lime and mustard green to beige and the fabrics from velvet to cotton. The designs can also range from stylish and modern, funky and trendy to classic and contemporary. So, whether you prefer muted tones and designs or want a touch of glamour in your bedroom or drawing room, you can find it here.
Turquoise brocade bedspreads, intricately-designed wine glasses and photo frames, leather dust bins to even lampshades, Area might have you spend the whole day just browsing through their collection. From the smallest necessities like coasters and pen-holders to something grand and showy like satin quilts, there is something in this store to decorate and equip your home. There’s even a selection of bar and table accessories in gleaming silver like napkin rings and ice buckets. And the nice part about the store is that it is not too highly priced — you can get something from Rs. 20 to Rs. 6,000. And that makes it affordable, especially when you look at luxury stores crowding the city and catering to a niche market.
So if you want to pick up chic leather table casements and a rug for your house, or a fancy, sequined throw for your sofa-set, you might just come across the perfect gift you needed to buy for a friend or family member.
There is also garden furniture or if you want to throw in some cushions for a cosy evening in your balcony. The colours are arresting — plum, purple, red, lime green, beige, turquoise, gold and chocolate-brown — and the themes and colours change every few months. The products are washable and you don’t have to run to the dry cleaners.
If you want to be hip and happening, there are shrinkers to hang from your window or door in different hues. And for some glitter and shine, be adventurous and buy that shiny bedspread or you still prefer to stick to the conventional there are deep chocolate-brown towels with streaks of blue. Or if you want to pick up even three wine-glasses or just a one candle-holder, you can go ahead.

Beauty in frames

We all know that when choosing frames we should look at aspects such as comfort and fit. We have our preferences in terms of the material and colour of the frame. But how many of us know which frames suit our face’s structure. The usual way of selecting is by trial and error — after trying out dozens of frames and getting thoroughly confused and finally picking one out of sheer frustration. But is there a scientific way of selecting the right frame that fits our face and personality? Yes there is. And it is fairly simple.
First things first. The frame has to be comfortable. It should not be too heavy, or too tight or loose and should sit well-balanced behind the ears and on the nose.
As the lenses and the frame are a unit, they should go well together. For example, some lenses are thick and heavy depending on the power. In such cases, the frame should be thick enough to hold them. Also if the lenses are bifocal, the frame should be wide enough to fit both distance and near powers.
The material of a frame should be flexible, durable and strong, yet light weight.
When selecting a metal frame, one should make sure it is properly soldered at the bridge and temple and no metal part touches the skin.
The colour of the frame should compliment skin and age.
Generally, men should have their frame’s shape such that it just covers their eyebrows while women’s frames should go much higher than their eyebrows

Suriya Kollywood's Superman

Well, our surmise that Suriya will play a superhero in a film under Mysskin's direction is 100% correct. It became quite obvious after UTV signed Suriya for Mugamoodi to be made under Mysskin's supervision.
Now, the news about Suriya's new avatar has started to spread. In a year to two, we will see Suriya as the "caped crusader" saving people's lives and fighting crime and injustice. It is also said that the film will be Kollywood's version of comic book hero Superman's story. But speculation is rife that the story might be slightly altered to herald the arrival of a new Kollywood superhero.
Well, a new genre has begun in Kollywood: our own superhero films! This is just the beginning and there is more in the offing with director Venkat Prabhu's attraction for Batman and penchant for being different! It might not be a surprise when he decides to do a Kollywood film on Batman or a superhero character inspired by Batman. With the abundant talent available in Kollywood (our heroes are in no way second to their Hollywood counterparts) and new technology, it definitely possible to make good-quality superhero films in India. One good example is Bollywood film Krissh made on Hrithik Roshan. With method actors like Suriya and scriptwriters that we have today, this type of films will be given a new dimension and maybe one day Hollywood will look at us for inspiration. Quite possible! Thoughts are growing richer in Kollywood these days. And please do not be surprised or alarmed when you see a caped man flying in the skies. It could be our method actor Suriya rehearsing for his role! Kollywood is changing

Malayalam cinema

The Spanking ‘n’ Sparkling website for the Malayalam cine buffs! Find out everything about Mallu wood and people that make it happen. As an official website of AMMA it brings the right picture behind the scenes.
AMMA is an acronym for the Association of Malayalam Movies Actors. This is an intelligent move from the part of associates concerned to safeguard and nurse their aspirations in the industry. This invariably includes endowments, insurance schemes, and committees on wages and benefits on revision, fund for research, pensions, and education loans for their children etc. As this has hit right, many other states have followed the same in their industry. AMMA has recently taken strong and effective steps against piracy
However, Nayantara recently made a comeo appearance in Malayalam in director Joshi's multi-starer Twenty:20. It is said that after winning just average acclaims with her last three Tamil films, Nayantara is now planning to be more active in Malayalam Nayantara's role in Bombay Dreams will be like those of Manasinakkare and Rappakal. Scripted by K. Gireesh Kumar, the film revolves around a married couple who are forced to stay together even after the are divorced. Manoj Pillai will handle the camera and shooting begins in January next year. After Ajith starrer Aegan, Nayantara's next Tamil film is Paiya (boy), to be directed by Lingusamy with Karthi in the lead. Shooting will commence once Karthi completes Ayirathil Ouvan, directed by Selvaraghavan.. You, the fans who quietly subscribe to or buy GC off the stands, month after month. You, the celebrities who call us every time you read something you like. You, the valuable members of the industry who keep us on our toes with your support and vigil over our content. Looking forward to keeping this relationship interesting and going strong issue

Cinema galatta

Galatta Cinema was born in April 2007 and the high hasn't come down even a bit even today. In fact, we're kicked about another year (and another, and another...) of churning out fantastic movie content in myriad cool, fun, authentic and yet, out-of-the-box ways! Raring to go! And you know what? We couldn't have done it without YOU. You, the readers who write to us with accolades and critique. You, the fans who quietly subscribe to or buy GC off the stands, month after month. You, the celebrities who call us every time you read something you like. You, the valuable members of the industry who keep us on our toes with your support and vigil over our content. Looking forward to keeping this relationship interesting and going strong issue
Rajinikanth was presented with the July issue of Galatta Cinema by our Promotions Manager Mr. Muthu Rathina Sakthivel. For someone of his stature and the kind of maniacal fanfare he generates, the Superstar proved to be a gracious, patient and humble person also, as he asked many pertinent and thoughtful questions wished us all the best.
Galatta Cinema caught up with Bhavana during the launch of her film Jayam Kondaan. She was very happy to get her hands on the latest issue of Galatta CinemaHowever, Nayantara recently made a comeo appearance in Malayalam in director Joshi's multi-starer Twenty:20. It is said that after winning just average acclaims with her last three Tamil films, Nayantara is now planning to be more active in Malayalam Nayantara's role in Bombay Dreams will be like those of Manasinakkare and Rappakal. Scripted by K. Gireesh Kumar, the film revolves around a married couple who are forced to stay together even after the are divorced. Manoj Pillai will handle the camera and shooting begins in January next year

Freelance Photographer

Do you have a passion for photography? Well if this is so then probably you can convert your passion and hobby into a part time paying career. One need not step out of their mainstream career to earn from their photography.
Instead the weekend getaways or random clicking can one paid a decent sum of money. And those traveling could double up as travel writers-cum-photographer. There is a demand for such writer's, eve though the remuneration may not be much.
A freelance photographer should have ready portfolio of pictures. The most important aspect is the quality of the photo, and the better the quality the more the chances of regular assignments. Importantly, one should get copyrights for all their photographs which ensure that they are not being exploited.
Photographs form a treasure trove of memories and shooting special occasions for others could be a means of additional income for some people. Since most celebrations are in the evening or late into the night, one can becomes a specialist photographer for weddings and other such occasions, without having to leave their normal day jobs

Catering & Tiffin Service

If preparing food is what you are good at then maybe picking up a career in this field would be a good idea. And it need not be a chef at a restaurant or hotel, but something at home. With the constant influx of people migrating to the city, more so for work and without their families, they do miss home cooked food and one option for them is the homemade catering and Tiffin service.
A number of people type up with the dabbawalas (people who deliver Tiffin’s), and have them deliver meals. They generally set up a weekly or monthly menu and send the food accordingly.
For setting up such a business, one does not need to make any additional investments, as all they need is a proper functioning kitchen and Tiffin boxes for the diners. Most home made food services, ask their clients to invest in the Tiffin boxes, as per their preference.
However, one important thing to keep in mind is the quality of food. This must remain as consistent and the diners should feel that they are getting their money's worth.
Avoid experimenting with the Tiffin. However, if you wish to try out a new menu, mention in advance and probably provide the food free-to-taste, so that you get the approval or disapproval

Wedding invitation wording

Most of that wedding budget is taken up by the reception, the ring and the photographer, video graphic, leaving not very much for a highly personal and highly visible wedding ingredient the wedding invitation. Wedding invitations are the first glimpse your guests will get of your wedding. They are the perfect opportunity to set the style and tone for your big event. Your own home made wedding invitation. With the easy availability of home computers and printers, making your own wedding invitations is a great idea & you can customize your invitation as much as you’d like. Wedding invitations words can take their inspiration from items found in nature, like shells, acorns or leaves, with raffia bows as accents. For wedding invitations, hand-made papers work very well with this.
Once you’ve decided the tone and theme of your wedding invitation, it’s time to start shopping for paper. Off-white, heavy paper stock works best for formal, elegant weddings invitations. No matter how small or big the wedding, choose the best quality paper you can, something that feels substantial in your hand. Unique & attractive wedding paper styles can be found at art stores or specialty paper stores. For paper styles, consider Strathmore Natural White, Strathmore White, Laid Natural White, Laid White or Deluxe Parchment. Usually a good script font works best for headings, and a more traditional font for the body copy. Color can make a big impact on an invitation. Wording for wedding invitations can be browsed from the internet, wedding quotes & poems & other wedding cards.

Wedding Planning Consulting Services

Excitement and joy is all part of the wedding, but preparing for it can be very stressful. There is so much to be taken into account when preparing for a wedding celebration. Preparing the guest list, selecting venue, approaching the caterers, getting the wedding priests, the décor, the wedding outfits, the list goes on and on.
Excitement and joy is all part of the wedding, but preparing for it can be very stressful. There is so much to be taken into account when preparing for a wedding celebration. Preparing the guest list, selecting venue, approaching the caterers, getting the wedding priests, the décor, the wedding outfits, the list goes on and on.
Things are all the more difficult when there is no time to spare for the preparations. So, what should one do then? The option is simple - hire wedding planning consulting services.
The wedding planners are professionals in the field of organizing weddings and they would arrange everything for you, at an affordable consultation fees. And with the number of weddings in a year, they do rake in a lot of money
Things are all the more difficult when there is no time to spare for the preparations. So, what should one do then? The option is simple - hire wedding planning consulting services.
The wedding planners are professionals in the field of organizing weddings and they would arrange everything for you, at an affordable consultation fees. And with the number of weddings in a year, they do rake in a lot of money

Starting a Child Day Care

While many couples have to go out to work in order to earn a decent living, it is the child, especially those just a couple of months to the three-year-olds, who suffer the most. And if all the women go out to work then who will take care of the children?
Well, an option for them is the day care centers that are mushrooming all over the city. This is the need of the hour, as most of the working families are living in nuclear units, having moved out of the joint family scenario where at least others could take care of the child.
For those ready to start a child day care centre, first and foremost they need to be very child-friendly and patient with young children. They must have enough of supportive and attentive manpower that will watch every move of the child.While many couples have to go out to work in order to earn a decent living, it is the child, especially those just a couple of months to the three-year-olds, who suffer the most. And if all the women go out to work then who will take care of the children?
Well, an option for them is the day care centers that are mushrooming all over the city. This is the need of the hour, as most of the working families are living in nuclear units, having moved out of the joint family scenario where at least others could take care of the child.
For those ready to start a child day care centre, first and foremost they need to be very child-friendly and patient with young children. They must have enough of supportive and attentive manpower that will watch every move of the child.

Sell on EBay

In the western world garage sales are pretty much popular in the neighborhood, where people get rid of their old stuff by selling it, rather than just simply throwing it. However, this trend is almost unheard of in India.
Here people tend to give their stuff to charity homes or dump it into the bin. But then, there is money making option - selling old and used stuff on eBay, as long as they can be of some use to others. It becomes all the more fun in the sections where one can actually have their stuff auctioned. And the rarer the object being put on sale, the higher the price one can be paid.
Mostly, people can sell books, VCDs, DVDs, books, wearable clothes and other accessories, and various gadgets on eBay. What they need to do is log on to the site and register themselves. First, one needs to fill up the online form with all the details, which automatically registers you.Here people tend to give their stuff to charity homes or dump it into the bin. But then, there is money making option - selling old and used stuff on eBay, as long as they can be of some use to others. It becomes all the more fun in the sections where one can actually have their stuff auctioned. And the rarer the object being put on sale, the higher the price one can be paid.

Hobby Classes & Cooking Classes

Everyone is talented and creative, but the problem is few people tap their own talents, or then they do not know how to utilize it. Well, a paying option is to teach others what one is good at. And many people do need guidance to learn new hobbies, or even cook well for a family.
In order to set up hobby and cooking classes, one simply needs a large enough drawing room with minimal furniture. Ideally, at any point one should take five to ten students maximum so that personal attention can be given to each one. This way the students will be able to learn the craft and techniques well.
To gather students one can put hand made posters in the shops of the locality, as well as advertise in the local paper. There are also women's magazines that provide free advertising space to provide contact and class information to people.
The best way to promote ones classes every now and then is to teach craft and recipes in accordance to festival that is around the corner. One should also be ready to teach people of all ages, as well as run classes for working women, over the weekends. In fact, there has been a growing demand for these ladies to help them break away from the monotony of their routine lives.

Online business

When you are looking for the best home based Internet business is it easy to get carried away. On the Internet everybody claims to make big money from home and but for some earning they are willing to share their secrets with you. The truth is that there is no such thing as making easy money on the Internet you have to earn the money with your hard work and devote some extra time. Select the best home based Internet business from the start and here are the criteria that will help you get going.

I have found a work at home opportunity to do in part time basis that would require little work with a big payment and again no expenses to get started. When looking for that work from home based business it is best to find something that interests you and will work well with your life style. Just wait minimum of one year before you can expect to replace that full time income; this is a usual time frame sometimes this may exceed few months. We just show you how we earn online through this part time online job. Also we offer you relevant information about what are requirements to this online part time home jobs and our experience. Remember that more time you dedicate to this work from home (home based business) Opportunity you can expect bigger returnsResidual Income is income that keeps coming in month after month, year after year, from work you do just ONCE. It's like a royalty. An example would be writing a book or recording a song and getting paid forever on it. Leveraged Income is earning money through other people's efforts. There are only 24 hours in a day. Hence, there's only so much you can earn through your own efforts. Home-based Internet business is maybe not what you are looking for in the first place. Even if you find a home business that meets the requirements you will have to work hard to succeed. But your effort will build on a healthy foundation. You will still need some luck, but it is true what is said the harder you work the luckier you get.

Promote your Business or Products worldwide

The Internet is home to literally thousands of sites, which do nothing else but classified advertising. Some of these sites are very popular, but most are so obscure that you have no hope of ever being found. The ones, which do receive a lot of traffic, are those, which offer free classifieds.
The drawback to these sites is that nearly everyone visiting the site is there to place a free classified ad of their own, not people who are actually looking for what you have to offer. You may occasionally snag a curiosity seeker, but they are rare.
The other drawback is that your free ad does not get listed forever. It must be placed many times during the week or even several times a day to ensure that it will stay in the top area that people view. For most people this is an impossible, time consuming task.
Even when a person devotes their entire day, every day pursuing this activity, they rarely get good results. The alternative then becomes clicking on a lot of other ads to earn placement credits or actually paying for your ad to receive views. If all that sounds like a big mess, for most people it is.
There are directories which compile lists of free classified sites, companies which submit your ad to free classified sites, e-books about free classified sites . . . literally an industry built on the industry of free classified sites. Do not be fooled. If there was no money in "free" classified sites.

Classified Advertising

Classified ads, when used effectively, can be one of the quickest and least expensive ways to attract prospects, customers and increase sales. A well-written classified ad can generate hundreds of thousands in sales, while only costing you pennies to run. In fact, you can even find good places to run your ads free. Unfortunately, most people underestimate the pulling power of classified ads.
They think classified ads are for selling appliances or find jobs. They don't often think about it for expanding a business. The fact is, classified ads can and have been used to launch and operate multi-million million-dollar businesses. In fact, many businesses rely exclusively on these small, low cost ads to generate all of their sales.
The reason is simple; they work! The other drawback is that your free ad does not get listed forever. It must be placed many times during the week or even several times a day to ensure that it will stay in the top area that people view. For most people this is an impossible, time consuming task.They think classified ads are for selling appliances or find jobs. They don't often think about it for expanding a business. The fact is, classified ads can and have been used to launch and operate multi-million million-dollar businesses. In fact, many businesses rely exclusively on these small, low cost ads to generate all of their sales.

Making Easy for Money Online

Any one with basic knowledge of Internet can do this Home based Job/Online job, employment and earn money form Internet.There are no special skills or experience needed for our unique home based job and Online business. All are browsing Internet and searching for information and also browsing websites for knowledge day by day through Internet. Many of us are having Internet at residence and office and we pay to our Internet service provider. Many people are using Internet at cyber café and in a public browsing centers and pay for usage. On Internet we are getting whatever information we may require. Like Website related to job searchers, job boards, employment, resumes, freelance workers, careers, software developer, programmers, writers, website designers, those who do data entry or topics.
I have found a work at home opportunity to do in part time basis that would require little work with a big payment and again no expenses to get started. When looking for that work from home based business it is best to find something that interests you and will work well with your life style. Just wait minimum of one year before you can expect to replace that full time income; this is a usual time frame sometimes this may exceed few months. We just show you how we earn online through this part time online job. Also we offer you relevant information about what are requirements to this online part time home jobs and our experience. Remember that more time you dedicate to this work from home (home based business) Opportunity you can expect bigger returns
Part time Online jobs opportunity and looking to earn online quick and quit from their financial worries. To be honest if you are looking to earn online quick or instant returns without investment then we should suggest finding home based jobs. Once the work at home opportunity starts to

Making Money Online – Job

Everyone who are looking for that perfect part time online home jobs or trying to decide if they should start a work from home business opportunity. You may be residing in U.S, Canada, England (United Kingdom), Australia, India, Pakistan, Sri lanka, Singapore, Malaysia, Philippines, Germany, Ireland or what ever it may be. But Everyone needs some extra income and looks to earn money online by working from home without any investment.
Working from home sounds good to everyone, but the one thing that looks to be forgotten is that hard work. Therefore dedicated real hard work is needed to fulfill this dream. We knows that lot of individuals looking for the perfect Part time Online jobs opportunity and looking to Earn online quick and quit from their financial worries. To be honest if you are looking to Earn online quick or an instant returns without investment then we should suggest finding a home based jobs. Once the work at home opportunity starts to make a profit then give up that job. I have found a work at home opportunity to do in part time basis that would require little work with a big payment and again no expenses to get started. When looking for that work from home based business it is best to find something that interests you and will work well with your life style. Just wait minimum of one year before you can expect to replace that full time income; this is a usual time frame sometimes this may exceed few months. We just show you how we earn online through this part time online job. Also we offer you relevant information about what are requirements to this online part time home jobs and our experience. Remember that more time you dedicate to this work from home (home based business) Opportunity you can expect bigger returns

Home Based Jobs in Baroda

Baroda was once heading towards being given the title of tourism and the handicraft industry has immense opportunities in both these fields. In fact, ladies are encouraged to produce handicraft products and put them up for sale. Also, another profitable opportunity is in the garment industry.
Those who are good in embroidery, block printing and fabric painting garment designers are always on the look out for freelancers in the field. Delhi also houses a large number of publications, especially the educational publishers that contract work to authors.
In order to make most of the home based jobs in India's city of dreams, one needs to network with various job providers. And in order to save oneself from the sharks, out there to make way with huge investments one needs to do ample homework
I have found a work at home opportunity to do in part time basis that would require little work with a big payment and again no expenses to get started. When looking for that work from home based business it is best to find something that interests you and will work well with your life style. Just wait minimum of one year before you can expect to replace that full time income; this is a usual time frame sometimes this may exceed few months. We just show you how we earn online through this part time online job. Also we offer you relevant information about what are requirements to this online part time home jobs and our experience. Remember that more time you dedicate to this work from home (home based business) Opportunity you can expect bigger returns
An important aspect of any hospital is the maintenance of records of every patient that steps in for treatment. This amounts to thousands of records each year. In order to get through the task of billing and coding, a number of hospitals offer home based medical billing and coding jobs.

Home Based Jobs in Kolkata

Kolkotta was once regarded as the cultural center of India with the maximum number of art galleries, theaters and book houses. These still stand tall, but the city shares this title with others in the same league. The essence of the city remains rather old, as compared to the other metros of the country. Yet, the number of thugs seems to be as much.
Home based jobs in Kolkotta are a relatively new concept. However, popular amongst them is the ones offered by the finance companies, as this industry does exist on a large scale. There is plenty of opportunities for insurance agents.
I have found a work at home opportunity to do in part time basis that would require little work with a big payment and again no expenses to get started. When looking for that work from home based business it is best to find something that interests you and will work well with your life style. Just wait minimum of one year before you can expect to replace that full time income; this is a usual time frame sometimes this may exceed few months. We just show you how we earn online through this part time online job. Also we offer you relevant information about what are requirements to this online part time home jobs and our experience. Remember that more time you dedicate to this work from home (home based business) Opportunity you can expect bigger returns
However, most of the home based jobseekers should ideally look towards overseas opportunities, as the city locally does not offer all that much, so to speak. Data entry via on line opportunities is one of the most paying contractual based offers made from USA and other countries. Those that do not ask for an investment, but pay project-wise are the safest.In order to make most of the home based jobs in India's city of dreams, one needs to network with various job providers. And in order to save oneself from the sharks, out there to make way with huge investments one needs to do ample homework

Home Based Jobs in Hyderabad

Hyderabad was once heading towards being given the title of being India's Silicon Valley, under the guidance of their former Chief Minister - Chandra Babu Naidu. During his tenure, undoubtedly he did do much to bring Hyderabad this status, but once ruled out the entire vision melted away somewhere in the oblivion.
I have found a work at home opportunity to do in part time basis that would require little work with a big payment and again no expenses to get started. When looking for that work from home based business it is best to find something that interests you and will work well with your life style. Just wait minimum of one year before you can expect to replace that full time income; this is a usual time frame sometimes this may exceed few months. We just show you how we earn online through this part time online job. Also we offer you relevant information about what are requirements to this online part time home jobs and our experience. Remember that more time you dedicate to this work from home (home based business) Opportunity you can expect bigger returns
This may sound like a sad story, but nonetheless Hyderabad is even today considered one of the IT centers of India, with a large number of software companies and BPOs stationed there. Even today, the KPO industry is fast growing.
In order to make most of the home based jobs in India's city of dreams, one needs to network with various job providers. And in order to save oneself from the sharks, out there to make way with huge investments one needs to do ample homework

Home Based Jobs in Delhi

Delhi, the capital of India, and the centre of tourism and the handicraft industry has immense opportunities in both these fields. In fact, ladies are encouraged to produce handicraft products and put them up for sale. Also, another profitable opportunity is in the garment industry.
I have found a work at home opportunity to do in part time basis that would require little work with a big payment and again no expenses to get started. When looking for that work from home based business it is best to find something that interests you and will work well with your life style. Just wait minimum of one year before you can expect to replace that full time income; this is a usual time frame sometimes this may exceed few months. We just show you how we earn online through this part time online job. Also we offer you relevant information about what are requirements to this online part time home jobs and our experience. Remember that more time you dedicate to this work from home (home based business) Opportunity you can expect bigger returns
Those who are good in embroidery, block printing and fabric painting garment designers are always on the look out for freelancers in the field. Delhi also houses a large number of publications, especially the educational publishers that contract work to authors.
In order to make most of the home based jobs in India's city of dreams, one needs to network with various job providers. And in order to save oneself from the sharks, out there to make way with huge investments one needs to do ample homeworkInterestingly, the number of women being employed is increasing by the day. This is because of the number of home based jobs. There are a large number of companies that are employing people to work from home

Home Based Jobs in Chennai

There are a number of home based computer jobs that are floating around and depending on the number of hours one puts in the minimum earning can be Rs. 10,000; and the maximum can go up to Rs. 25,000.
The city is also open to consultants in various fields of engineering, with the amount of civic development work happening. This is all the more civil engineers, who need not take up a 9 to 5 job, but instead work on contractual basis. Like this mechanical engineers, design engineers and architects are also assigned work on a contractual basis
In order to make most of the home based jobs in India's city of dreams, one needs to network with various job providers. And in order to save oneself from the sharks, out there to make way with huge investments one needs to do ample homework
I have found a work at home opportunity to do in part time basis that would require little work with a big payment and again no expenses to get started. When looking for that work from home based business it is best to find something that interests you and will work well with your life style. Just wait minimum of one year before you can expect to replace that full time income; this is a usual time frame sometimes this may exceed few months. We just show you how we earn online through this part time online job. Also we offer you relevant information about what are requirements to this online part time home jobs and our experience. Remember that more time you dedicate to this work from home (home based business) Opportunity you can expect bigger returns
An important aspect of any hospital is the maintenance of records of every patient that steps in for treatment. This amounts to thousands of records each year. In order to get through the task of billing and coding, a number of hospitals offer home based medical billing jobs.In order to make most of the home based jobs in India's city of dreams, one needs to network with various job providers. And in order to save oneself from the sharks, out there to make way with huge investments one needs to do ample homework

Home Based Jobs in Mumbai

Mumbai is considered the largest metropolitan city of the country, as well as the country's financial capital. Keeping this in mind there is a large variety in terms of career and job opportunities. Like they say, in Mumbai nobody ever goes hungry, but the creative and innovative few become millionaires.
While opportunities are galore, yet there are frauds that exist in the field of providing home based jobs in Mumbai. They advertise with attractive offers, demand an investment and within a few months shut shop. One should beware such fraudulent companies. However, in the area of media and finance, there are loads of offers, even for the home-workers.
There is a number of works from home data entry jobs available, as every company is always attempting to build on their exhaustive data base in order to have a further reach. They either want to develop a directly or maybe just a referential data base
In order to make most of the home based jobs in India's city of dreams, one needs to network with various job providers. And in order to save oneself from the sharks, out there to make way with huge investments one needs to do ample homework
An important aspect of any hospital is the maintenance of records of every patient that steps in for treatment. This amounts to thousands of records each year. In order to get through the task of billing and coding, a number of hospitals offer home based medical billing and coding jobs.

In order to make most of the home based jobs in India's city of dreams, one needs to network with various job providers. And in order to save oneself from the sharks, out there to make way with huge investments one needs to do ample homework

Latest Home Based Business Ideas

Times have changed, especially in the last five years. This is all the more noticeable as far as career opportunities are concerned. Today, there is so much more choice out there as compared to less than half-a-decade ago. People are ready to take a risk and invest some of their savings into some of the latest home based business ideas.
There is a number of works from home data entry jobs available, as every company is always attempting to build on their exhaustive data base in order to have a further reach. They either want to develop a directly or maybe just a referential data base
Interestingly, the number of women being employed is increasing by the day. This is because of the number of home based jobs. There are a large number of companies that are employing people to work from home.
In order to make most of the home based jobs in India's city of dreams, one needs to network with various job providers. And in order to save oneself from the sharks, out there to make way with huge investments one needs to do ample homework
Instead of working in an office for a limited salary they are ready to hunt for gold. They are willing to walk the extra mile and make an investment, as long as they see that the returns are far more than just doing a typical This helps them to organize things better and coordinate in a more structured fashion with the insurance companies. In order to be assigned such jobs one needs to have some proficiency as far as medical terms are concerned. Usually, prior to providing a job of this nature, one is required to go through a test to check the medical proficiency of an individual.

Home Based Medical Billing and Coding Jobs

If you thought hospitals was a place where one is admitted, treated and sent home; well, there is lots more that happens behind the scenes to keep the hospital standing erect. And with the number of facilities increasing the workload is also on the upward swing; and becoming all the more professional for that matter.
An important aspect of any hospital is the maintenance of records of every patient that steps in for treatment. This amounts to thousands of records each year. In order to get through the task of billing and coding, a number of hospitals offer home based medical billing and coding jobs.
Instead of working in an office for a limited salary they are ready to hunt for gold. They are willing to walk the extra mile and make an investment, as long as they see that the returns are far more than just doing a typical

This helps them to organize things better and coordinate in a more structured fashion with the insurance companies. In order to be assigned such jobs one needs to have some proficiency as far as medical terms are concerned. Usually, prior to providing a job of this nature, one is required to go through a test to check the medical proficiency of an individual.
There is a number of works from home data entry jobs available, as every company is always attempting to build on their exhaustive data base in order to have a further reach. They either want to develop a directly or maybe just a referential data base

have changed, especially in the last five years. This is all the more noticeable as far as career opportunities are concerned. Today, there is so much more choice out there as compared to less than half-a-decade ago. People are ready to take a risk and invest some of their savings into some of the latest home based business ideas

Work At Home Jobs Scams

The world is a better place to live in thanks to the number of opportunities for people to earn money. And all the more without being locked in an office from nine-to-five. But then, the strangest thing in life is that paradoxes co-exist. With day there is night, with mountains there are valleys. This is also the scenario with increasing home job availability.
While there are myriads of opportunities floating around, there is also correspondingly an ever-increasing scenario of work at home scams. This is not only for the internet related opportunities, but also the multi-level marketing ones also.
A large number of shred and conniving people set up alluring schemes wherein they make people make investments that promise life long attractive returns. And actually, for the first few months people see returns pouring in and refer their family and friends. One fine day the so-called company shuts shop and flees from the city with a lot of money.
Till a little over five years ago, unemployment was a major problem, not only in India, but the world over. It became a global phenomenon; and what increased this problem was the number of companies' suddenly shutting shop, leaving even more people unemployed. For this reason, skilled labor was ready to take up unskilled, low-paying jobs just so that they could earn at least their daily bread and butter.
But then with time things began to change for the better. And, at this point it seems as if the unemployment rate is almost reversed, with an increasing number of opportunities. This is all the more the scenario in India, where almost every household has at least one member employed, if not all adult members of the family. And the best part is that employment does not imply going to an office, but being at home and earning very well.
Interestingly, the number of women being employed is increasing by the day. This is because of the number of home based jobs. There are a large number of companies that are employing people to work from home.

Home Based Data Entry Jobs

Whether you are highly qualified or not, and yet you are looking towards making enough money to get you out of the financial rut then easiest and quickest way to make some money is by taking up data entry jobs.
There is a number of works from home data entry jobs available, as every company is always attempting to build on their exhaustive data base in order to have a further reach. They either want to develop a directly or maybe just a referential data base.
Till a little over five years ago, unemployment was a major problem, not only in India, but the world over. It became a global phenomenon; and what increased this problem was the number of companies' suddenly shutting shop, leaving even more people unemployed. For this reason, skilled labor was ready to take up unskilled, low-paying jobs just so that they could earn at least their daily bread and butter
These opportunities are usually available on a contractual basis and the payment maybe as a lump sum or then on per-entry-basis. The among may seem very small, per entry, but then when accumulating the amount of work that can be done in a a month then it amounts to as much as a normal working pay packet.
Instead of working in an office for a limited salary they are ready to hunt for gold. They are willing to walk the extra mile and make an investment, as long as they see that the returns are far more than just doing a typical

Home Based Typing Jobs

With a computer at home, the opportunities are so many, out there. One of the easiest jobs anyone can take up is the home based typing jobs. These are usually assigned by companies that host regular conferences and seminars and need tapes to be transcribed and typed. Instead of employing fulltime staff, they assign these to home workers.
Another avenue for gaining such assignments is from publication houses. Even medical transcription can be done from home. For this one needs continuous internet connection, and a head set. The employing company transfers the audio files, while one needs to key it all in. One can also advertise in the classifieds that they take on typing assignments, and surely there would be enough work pouring in.
Instead of working in an office for a limited salary they are ready to hunt for gold. They are willing to walk the extra mile and make an investment, as long as they see that the returns are far more than just doing a typical
There are also legal firms that require their handwritten paper work to be typed out, either on a typewriter, or computer, so as to maintain authentic records. Another option is to take up typing jobs from publications, as there are a number of writers who still use the pen instead of the keyboard to put down their manuscripts.
Whether you are highly qualified or not, and yet you are looking towards making enough money to get you out of the financial rut then easiest and quickest way to make some money is by taking up typing jobs.

Tuesday, December 16, 2008

Home Based Jobs for Students

Education has become very expensive, and especially university education. And in today's scenario the more the earning hands in the home, the better. However, in the case of students, it is not possible to seek full time employment, along with their studies, and so the best option for them is part time or home jobs.
There are a large number of home based jobs for students, where the skill or experience is not a matter of concern. These could be basic data entry assignments, typing assignments, freelance writing; or then also becoming agents with various marketing and sales companies, where one is not bound by a nine-to-five scenario. With a computer at home, the opportunities are so many, out there. One of the easiest jobs anyone can take up is the home based typing jobs
While there are myriads of opportunities floating around, there is also correspondingly an ever-increasing scenario of work at home scams. This is not only for the internet related opportunities, but also the multi-level marketing ones also.
A large number of shred and conniving people set up alluring schemes wherein they make people make investments that promise life long attractive returns. And actually, for the first few months people see returns pouring in and refer their family and friends. One fine day the so-called company shuts shop and flees from the city with a lot of money
Instead of working in an office for a limited salary they are ready to hunt for gold. They are willing to walk the extra mile and make an investment, as long as they see that the returns are far more than just doing a typical

Home Based Jobs

Till a little over five years ago, unemployment was a major problem, not only in India, but the world over. It became a global phenomenon; and what increased this problem was the number of companies' suddenly shutting shop, leaving even more people unemployed. For this reason, skilled labor was ready to take up unskilled, low-paying jobs just so that they could earn at least their daily bread and butter.
But then with time things began to change for the better. And, at this point it seems as if the unemployment rate is almost reversed, with an increasing number of opportunities. This is all the more the scenario in India, where almost every household has at least one member employed, if not all adult members of the family. And the best part is that employment does not imply going to an office, but being at home and earning very well.
Interestingly, the number of women being employed is increasing by the day. This is because of the number of home based jobs. There are a large number of companies that are employing people to work from home.
The world is a better place to live in thanks to the number of opportunities for people to earn money. And all the more without being locked in an office from nine-to-five. But then, the strangest thing in life is that paradoxes co-exist. With day there is night, with mountains there are valleys. This is also the scenario with increasing home job availability.
While there are myriads of opportunities floating around, there is also correspondingly an ever-increasing scenario of work at home scams. This is not only for the internet related opportunities, but also the multi-level marketing ones also.
A large number of shred and conniving people set up alluring schemes wherein they make people make investments that promise life long attractive returns. And actually, for the first few months people see returns pouring in and refer their family and friends. One fine day the so-called company shuts shop and flees from the city with a lot of money

Saturday, December 13, 2008

Home base job on net

Requirements for a Successful Home-Based Business
As Paul and Sarah Edwards noted in their book Working from Home, successful home-based business owners are usually good at what they do and enjoy doing it. It is also helpful to be independent, self-sufficient, and flexible. Other keys to success include being able to sell oneself and the business, and staying on top of personal and business finances. Since it is often difficult to associate being at home with working, home-based business people must be able to maintain boundaries between their personal and professional lives. In addition, they require a great deal of self-discipline to overcome the sense of isolation, frequent distractions, and lack of motivation and concentration that commonly affect those working from home.
Formal planning can help ease the transition for a person starting a home-based business. By being aware of the potential pitfalls and creating a plan to overcome them, a home-based business owner can significantly increase his or her chances for success. The main planning tool recommended by experts is a business plan. A formal business plan, which is generally created in anticipation of starting a new business venture, includes a description of the business; a statement of purpose; information about the business's structure, organization, and management; a marketing plan; and a financial plan.

The process of gathering information and writing a business plan helps the entrepreneur take an objective, critical look at the business idea and its chances for success. A home-based business may be related to an individual's previous occupation, but may also be based upon a hobby or the discovery of a unique business opportunity. In any case, the idea should be evaluated with an eye toward market potential and competition. Once the business is up and running, the business plan sets forth goals and standards for management and serves as an operational tool to measure progress. Although there are many ways to start a home-based business—including "moonlighting" while employed full-time, working part-time for an employer and part-time at home, and just taking the plunge—planning is important to all of them.
After creating a plan for the home-based business, the entrepreneur is ready to put the plan in action. One of the earliest steps involves preparing family members and enlisting their support. The loss of a reliable source of income may cause some anxiety or resentment among other members of the household. In addition, the creation of a home office will probably necessitate changes in family members' schedules or life-style. Dealing with such issues in advance can help avoid problems later. Another important step is to establish an area of the home as a business office. The most important considerations when choosing a location for a home office are that it allow the entrepreneur room to work comfortably and efficiently without too many distractions. The office should be as physically separate from the living area of the home as possible, and should project an air of professionalism to potential visitors as well as to its occupant.
Other steps in the process of forming a home-based business include selecting a legal structure, filing a fictitious name or "doing business as" statement, and obtaining any needed permits or licenses. The entrepreneur should also evaluate the risks associated with the business venture and make any necessary arrangements for health, life, liability, property, or business interruption insurance. Since it is sometimes difficult for a home-based business to be taken seriously by customers or creditors, it may be helpful to communicate a professional image through stationery and business cards, a separate phone line answered with a formal greeting, and distinct working hours.
Overcoming Common Problems
Many people start home-based businesses in the hopes of setting their own work schedules and increasing their free time, but few people realize the careful planning that is required to achieve these goals. In fact, time management is one of the most important challenges a home-based business owner may face. Experts recommend that home-based business owners set up a workable schedule immediately upon starting their ventures in order to establish good habits. In many cases, the limited amount of work available in the early stages of a home-based business's existence may cause the entrepreneur to establish a pattern of running personal errands or watching television during work time. In this way, lethargy and unproductive use of time becomes ingrained and perpetuates itself. Instead, downtime that has been reserved for working should be used to market and promote the business.
Once the home-based business gets off the ground, many entrepreneurs tend to go to the opposite extreme and overcommit themselves. In their need to attract clients, they become uncomfortable turning down work. But unlike people who work for a large employer in an outside office, home-based business owners cannot leave their work behind and go home, because home is where their work is. As a result, some entrepreneurs work too many hours and abandon their personal lives, resulting in stress and burnout. Instead, experts recommend that home-based business owners set up realistic work schedules in order to reinforce the boundaries between their personal and business lives. It may be helpful to establish the following day's schedule the previous afternoon and prioritize the activities. The schedule should be realistic and allow for inevitable interruptions. Some experts claim that an important factor in successful time management for home-based business owners is arising early in the morning to get a jump start on work. Others stress the importance of dressing comfortably yet professionally in order to establish a positive psychological state for working. Although these methods do not apply to everyone, it is important for home-based business people to find a pattern that maximizes their productivity and stick with it.
Another common problem faced by those who work from home is isolation. In a standard business environment, people are dealing with co-workers constantly, as well as the noise of ringing phones and running machines. There are also meetings, breaks, and lunch hours that serve to break up the day and provide opportunities for socializing. This contact with other people provides a built in system of motivation to at least appear busy at work. In contrast, many people who start a home-based business are faced with nothing but a quiet, empty house. Some find it difficult to motivate themselves and succumb to boredom and loneliness. But such isolation does have a positive side: working at home increases productivity by an average of 20 percent, so home-based business owners can often get more work done in less time. Planning is necessary to overcome the negative effects of isolation, however. Experts recommend that home-based business owners schedule interaction with other people on regular basis, using such means as business meals, outside meetings and appointments, clubs and associations, and networking.
Yet another common problem encountered by home-based business people is frequent distractions that reduce productivity. In fact, distractions are everywhere for people who work from home. When faced with a difficult work task, it sometimes seems far preferable to run the vacuum, clean out a closet, walk the dog, have a snack, take a nap, raid the refrigerator, pull some weeds in the garden, or do any of the myriad other things that need doing around a normal household. In addition, people who work from home lack the motivation that peer pressure can provide in a regular office. They also face spouses and children who demand time and attention, as well as friends and neighbors who call to chat or stop by to ask favors.
To be successful, home-based business owners need to be aware that time-stealing temptations exist and take steps to counteract digressions before they turn into habits. If distractions seem overwhelming, the first step is to analyze the situation. If the problem lies with household chores, eating, or the television, the solution may be to get the distractions out of sight. If the problem involves family members or friends and neighbors, it may be necessary to have a frank discussion or family meeting concerning work time and free time. Options for resolving people conflicts include moving the office to another part of the house, hiring a baby-sitter or arranging for day care, or not taking personal calls during business hours. Ideally, an entrepreneur should set up a daily work schedule, try to work diligently for several hours at a time, and then take a break as a reward.

Financial and Tax Aspects:
Like other forms of self-employment, home-based businesses face a number of challenges relating to financial management and tax compliance. Part of the business plan that is prepared prior to forming a home-based business is a financial plan detailing how much it will cost to begin the new venture and keep it running. After the business has been established, it is vital that the entrepreneur set up a good bookkeeping system to manage cash flow and ensure compliance with tax laws. Bookkeeping systems can be manual or computer based. Experts also recommend that entrepreneurs set up a separate checking account for their home-based businesses in order to better document business expenses. Canceled checks, paid bills, invoices, sales slips, receipts, and other financial documentation should be kept on file in case of an audit. Another important aspect of financial planning for a home-based business is tracking working capital—the difference between current assets (cash, accounts receivable, and inventory) and current liabilities (operating expenses, debts, and taxes)—in order to maintain a realistic picture of where the business stands financially.
Taxes become significantly more complicated with a home-based business. Self-employed persons are allowed to deduct business-related expenses—such as wages paid to others, the cost of professional services, shipping and postage charges, advertising costs, the cost of office supplies and equipment, professional dues and publications, insurance premiums, automobile expenses, and some entertainment and travel costs—from their income taxes, but are also required to pay self-employment taxes. People who work from their homes may be eligible for another tax deduction known as a home office deduction. The home office deduction allows individuals who meet certain criteria to deduct a portion of mortgage interest or rent, depreciation of the space used as an office, utility bills, home insurance costs, and cleaning, repairs, and security costs from their federal income taxes. Although the Internal Revenue Service (IRS) has set strict regulations about who qualifies for the deduction, about 1.6 million people claim the deduction each year. According to Gloria Gibbs Marullo in an article for Nation's Business, the savings can be considerable: a sole proprieter living in a $150,000 home stands to save about $2,500 in actual taxes annually.
In general, a home office deduction is allowed if the home office meets at least one of three criteria: 1) the home office is the principal place of business; 2) the home office is the place where the business owner meets with clients and customers as part of the normal business day; or 3) the place of business is a separate structure on the property, but is not attached to the house or residence. The deduction is figured on the size of the home office as a percentage of the total house or residence. For example, if the total house size is 2,400 square feet and the home office is 240 square feet, 10 percent of the total house is considered used for business. That would allow the business owner to deduct 10 percent of the household's costs for electricity, real estate taxes, mortgage interest, insurance, repairs, etc. as business expenses.
For many years, the IRS has followed a very strict interpretation of "principal place of business," which prevented some self-employed persons—such as an accountant who maintained a home office but also spent a great deal of time visiting clients—from claiming the deduction. But in July 1997, responding to the concerns of small business advocates, the U.S. Congress passed a tax bill that redefined an individual's "principal place of business" to include a home office that meets the following two criteria: 1) it is used to conduct the management or administrative activities of a business; and 2) it is the only place in which the small business owner conducts those management or administrative activities. When this change became effective on January 1, 1999, it was expected to enable many home-based business owners who also perform services outside of their homes to claim the home office deduction.

Further Reading:

Bates, Steve. "Following Their Homing Instinct: A Special Breed, Home-Based Business People Seek Lucrative Niches." Nation's Business. June 1998.
Beech, Wendy M. "Home Alone? Fighting Isolation in Home-Based Businesses." Black Enterprise. January 2000.
Clark, Scott. "The Home-Based Business Boom Brings Problems and Opportunities." Houston Business Journal. January 7,2000.
Complete Guide to Owning a Home-Based Business. New York: Bantam Books, 1990.

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